Privacy Policy

Effective Date: 05/09/2026

This Privacy Policy explains how The Koi Story Fish Farm collects, uses, protects, and handles information submitted through our website, landing pages, forms, phone calls, emails, text messages, advertising campaigns, and other customer communications. By using our website, submitting a form, calling us, emailing us, texting us, booking a consultation, or requesting service, you agree to the practices described below.

1. Information We Collect

The Koi Story Fish Farm may collect personal information that you voluntarily provide when you contact us, submit a form, request pond service, schedule a koi viewing, request a consultation, ask for pricing, or communicate with us by phone, text, email, website form, or online advertising form.

The information we may collect includes:

• First and last name
• Phone number
• Email address
• Street address, town, city, or service location
• Details about your pond, koi, fish health concerns, water quality concerns, algae problems, filtration issues, maintenance needs, construction interests, koi purchasing interests, or other service requests
• Appointment preferences
• Communication preferences
• Information you provide in messages, forms, calls, emails, or texts
• Website usage information, such as pages visited, form submissions, device information, browser type, and general location data through analytics and advertising tools

We collect only the information reasonably needed to respond to inquiries, provide services, schedule appointments, communicate with customers, improve our marketing, and operate our business.

2. How We Use Your Information

The Koi Story Fish Farm may use your information to:

• Respond to your inquiry or service request
• Contact you about pond maintenance, koi health support, koi sales, pond design, pond construction, seasonal service, water quality concerns, filtration support, or other services you requested
• Schedule consultations, service visits, koi viewings, or appointments
• Provide estimates, quotes, recommendations, or follow-up information
• Send appointment reminders or service-related updates
• Communicate by phone, email, or text message when you have provided your contact information
• Improve our website, landing pages, advertising, customer service, and business operations
• Maintain records of inquiries, appointments, transactions, and customer communications
• Comply with legal, regulatory, security, or business obligations

3. Text Message, Phone Call, and Email Consent

By submitting a form, calling us, emailing us, texting us, or otherwise providing your contact information, you authorize The Koi Story Fish Farm to contact you using the information you provided. This may include contact by phone call, text message, or email regarding your inquiry, requested service, appointment, consultation, estimate, koi viewing, pond maintenance, seasonal service, or related business communication.

If you opt in to receive text messages, you agree that The Koi Story Fish Farm may send text messages to the phone number you provided. Message frequency may vary depending on your inquiry, appointment, service request, or ongoing communication with us. Message and data rates may apply. You may opt out of text messages at any time by replying STOP. You may request help by replying HELP or by contacting us directly at (845) 325-5050.

Consent to receive text messages, calls, or emails is not a condition of purchasing any product or service from The Koi Story Fish Farm.

4. No Sale or Sharing of Personal Information for Third-Party Marketing

The Koi Story Fish Farm does not sell, rent, trade, or share your personal information, phone number, email address, text messaging opt-in data, or consent information with third parties for their own marketing or promotional purposes.

Information collected for texting, calling, and emailing will be used only by The Koi Story Fish Farm and its necessary service providers for business communication, customer service, appointment scheduling, service delivery, advertising measurement, website operation, and related business purposes.

5. Service Providers

We may use trusted third-party service providers to help operate our website, landing pages, advertising campaigns, forms, scheduling systems, customer relationship management systems, phone systems, email systems, text messaging systems, analytics, payment processing, hosting, or other business tools.

These providers may process information only as needed to provide services to The Koi Story Fish Farm. They are not authorized by us to use your personal information for their own independent marketing purposes.

Examples of service providers may include:

• Website and landing page platforms
• Customer relationship management systems
• Email and text messaging platforms
• Phone and call tracking providers
• Payment processors
• Analytics providers
• Advertising platforms such as Google Ads, Meta/Facebook, or similar platforms
• Hosting, security, or technical support providers

6. Cookies, Tracking, and Advertising Tools

Our website and landing pages may use cookies, pixels, tags, analytics tools, and similar technologies to understand website activity, measure advertising performance, improve user experience, and show relevant ads.

These tools may collect information such as browser type, device type, pages visited, referring website, approximate location, and interactions with our website or ads. Advertising platforms may use this information to measure performance, create audiences, or show relevant ads according to their own policies and settings.

You may be able to control cookies through your browser settings. Disabling cookies may affect how some website features function.

7. How We Protect Your Information

We take reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, disclosure, misuse, loss, or alteration. However, no website, email, text message, or electronic transmission is completely secure. By using our website or communicating with us electronically, you understand that we cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as reasonably necessary to respond to inquiries, provide services, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and operate our business.

9. Your Choices

You may contact us to request that we update, correct, or remove your personal information from our active customer communication systems, subject to any legal, accounting, operational, or recordkeeping obligations.

You may opt out of marketing emails by using the unsubscribe link, if available, or by contacting us directly.

You may opt out of text messages by replying STOP to any text message from us.

10. Children’s Privacy

Our website, landing pages, products, and services are intended for adults and property owners. We do not knowingly collect personal information from children under the age of 13. If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete it.

11. Links to Other Websites

Our website or landing pages may contain links to third-party websites, platforms, or services. We are not responsible for the privacy practices, content, or policies of third-party websites. You should review the privacy policies of any third-party websites you visit.

12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised effective date. Your continued use of our website, landing pages, or services after updates are posted means you accept the updated policy.

13. Contact Information

If you have questions about this Privacy Policy, or if you want to update your communication preferences, please contact us:

The Koi Story Fish Farm
320 Bull Mill Road
Chester, NY 10918
Phone: (845) 325-5050
Website: https://thekoistory.com/